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Updated Nov 26, 2018

Simu Shape Up

Part of Michigan State University

Edutainment to Enhance Farmer Cellphone Use

http://www.shambashapeup.com
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Wyche Susan

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Snapshot

Stage 2: Research & Development

Michigan State University, in collaboration with the Mediae Company and their innovative "Shamba Shape Up" program, will develop educational short programming called "Simu Shape Up" to connect with smallholder farmers and women throughout Western Kenya to share the benefits of mobile programming for agriculture.

Focus Areas:

Agriculture, Education, Cultivation & Tools and 2 MoreSEE MORE

Agriculture, Education, Cultivation & Tools, Digital Inclusion & Connectivity and TechnologySEE LESS

Implemented In:

Kenya

KenyaSEE LESS

1
Country Implemented In
$99,787
Funds Raised to Date
Verified Funding

Innovation Description

Michigan State University, in collaboration with the Mediae Company and their innovative "Shamba Shape Up" program, developed educational short programming called "Simu Shape Up" to connect with smallholder farmers and women throughout Western Kenya to share the benefits of mobile programming for agriculture.
How does your innovation work?
In the past years, advances in mobile phone access and available new innovations have resulted in a suite of applications and mobile-phone supported programs to support smallholder farmers worldwide. If the pilot project succeeds, there will be a 30-40% growth in the number of men and women smallholder farmers using and benefitting from m-agriculture services in Kenya and observable behavioral changes in rural women’s ability to effectively use their mobile phones.

Milestones

Sep 2014
Date Unknown
Launched
Date Unknown
New Country
Kenya